We partnered with Pinecone Row to introduce a refreshed vision for the brand’s online store - one that balances minimalism with the brand’s bold personality. The new Shopify experience embraces high-end fashion cues while celebrating the funky, expressive nature of Pinecone Row through carefully selected orange accents and Renaissance-inspired typography.

Key upgrades included:

• Visual Redesign: A clean, minimalist aesthetic infused with playful elements true to the brand’s DNA.
• Product Page Revamp: Redesigned for clarity and conversion, featuring an improved size guide system and integrated chat for accessible support.
• Enhanced Interactivity: Auto-scroll product galleries and engaging hover states bring the browsing experience to life.
• Smart Search Functionality: A powerful, intuitive search engine to help users find exactly what they need with ease.

The result is a seamless, scalable e-commerce platform that elevates Pinecone Row’s mission while delivering a memorable shopping experience to its diverse customer base.